South Coast Surf Shops

Posted on 28. Feb, 2010 by Robb Bailey in Web Projects

South Coast Surf Shops have emerged as one of Southern California’s premier surf shop operations. The flagship store is located in Ocean Beach California, a half a block from the famous Ocean Beach Pier.

Robb was involved with the design, implementation, and operation of the new and improved SouthCoast.com. Soon after, South Coast was able to increase their exposure and add opportunity in new areas of the surf retail industry.

South Coast Surf Shops project:

Site spec, site design & platform development
Real-time inventory integration
Viral and social media optimization
Site photographer (catalog & lifestyle shots)
Email marketing setup and implementation
Helped to set up online partnerships with vendors

South Coast Surf Shops is now experiencing profitability with their online presence. This added platform has helped their brick and mortar stores achieve more negotiating power with their vendors, increased visibility across the world, and instant legitimacy within the surf community. Finally their web presence matches their offline excellence.

Tags: Internet Marketing, Project Management, South Coast Surf Shops

About the Author

Robb Bailey is an active Real Estate investor living and working in San Diego. Robb automates his business by outsourcing, blogging, and using social media. He blogs about those topics to help you do the same with your business.